Iā€™m NOT your average marketer.

I am Chrystal G. Sills, an expert in digital marketing. With a positive and approachable demeanor and extensive industry experience, I am dedicated to enhancing your business's visibility and success. I encourage you to explore my comprehensive range of services; together, we can elevate your brand.

UNDER CONSTUCTION

UNDER CONSTUCTION

Itā€™s a new year, and itā€™s time to show who I am. Keep an eye on my LinkedIn for more updates. Until then, feel free to contact me directly via email or social!

From construction to triple axles, tacos to SaaS tech services, I've marketed them all!

ā€¦with a little Chrystal Sparkle

My journey into marketing began on the retail floor of a leading personal care and home fragrance store, where I honed my ability to connect with customers, understand their needs, and deliver personalized experiences. As a top seller and store leader, I developed a deep understanding of audience behavior, persuasive communication, and the power of building lasting relationships. Those lessons shaped my approach to marketing today, where I focus on creating campaigns that genuinely resonate with audiences. (I can also recommend the best scent for you based on your personality. I love that superpower.)

Iā€™ve worked with renowned organizations and nonprofits throughout my career to elevate their visibility, generate meaningful engagement, and drive revenue. Whether itā€™s launching award-winning campaigns on Instagram, developing marketing strategies that challenge the norm, or helping a brand connect with its audience through fresh, unexpected ideas, I'm not your typical marketer.

Great marketing isnā€™t just about strategyā€”itā€™s about bringing a little sparkle to every initiative. Strategy with personality doesnā€™t just stand out; it inspires, connects, and leaves a lasting impression. Iā€™ve transformed ordinary campaigns into extraordinary moments by infusing creativity and a human touch into every project. To me, strategic marketing is where data-driven decisions meet bold, innovative ideas that captivate audiences and make brands shine.

Letā€™s shake up your marketing together!

Why Sparkle?

Personally, I believe that everything and everyone deserves to shine. Also, thereā€™s a strange phenomenon. Iā€™ve taken on the name of something shiny everywhere I go. It started with ā€œSunshineā€ with variations of ā€œRay of Sunshine. This eventually morphed into Sparkle, and I even won an award for it. In 2023, AMA Triangle chose me as the Diane Aull Sparkle Award recipient. So, now, itā€™s cemented in who I am. Learn more about how I S.P.A.R.K.L.E. soon. šŸ˜‰

image of a bedazzled baby converse also known as the AMA Triangle Sparkle Award

I was honored to receive the Diane Aull Sparkle Award. She wore the most fabulous Chuck Taylors and had a sparkle all her own.

  • Chrystal is an asset to any marketing team. Her ability to strategize, create content that converts, and her knowledge of best practices is exceptional. Chrystal is passionate about her work and contributing to the company vision. She has fostered many important relationships with influencers and partners for the company. In her personal life Chrystal is an avid volunteer. It has been my pleasure working with such a compassionate and honorable person.

    Reggie Juliot, MA | Digital Marketing Consultant

  • I can't say enough good things about Chrystal Sills and highly recommend her for a marketing or social media role. Smart. Creative. Capable. Genuine. Funny. Chrystal is the real deal.

    Gene Pender, President | AMA Triangle

  • Chrystal is a consummate professional when it comes to managing consumer communications and social media platforms. Her ability to craft compelling and engaging content is outstanding. She has a deep understanding of the target audience and knows how to tailor messages to resonate with them effectively. Her creativity and strategic approach to social media management resulted in increased brand visibility, engagement, and a growing community of loyal followers. I even kept engaging after I left the company due to how deft she was!

    Lily Clark, Offensive Security | Cybersecurity Analyst

  • Her ability to come up with creative solutions on the fly to ensure all requirements of a project were meet, ensured any task she worked on always succeeded. Not only was Chrystal quick to execute tasks, but the quality of her work was also always to the highest degree. I highly recommend Chrystal, she'd be a great addition to any team and would love the opportunity to work with her again in the future.

    Dakota Seufert-Snow, Director of Network Operations | Host of The Bearded I.T. Dad Podcast

  • Chrystal has supported our organization for well over the past year, providing insightful ideas for creating engagement with our followers, designing innovative social campaigns that elevated our visibility, and directly engaging with our audiences to create a positive brand experience. As part of our team, she is collaborative, fun to work with, and always open to feedback. She quickly became an instrumental part of our team with a clear understanding of our market, messaging and audiences.

    Jennifer Best, Strategic Marketing Leader, Consultant and Coach; Board Member and Community Builder | JBNC Marketing Group

  • Chrystal both developed and executed numerous successful marketing campaigns across social media and communications channels, resulting in increased brand awareness and marketing generated revenue. Her flexibility and willingness to jump in on projects was a huge asset to the team and her ability to work exceptionally well with cross-functional departments ensured seamless execution of all marketing initiatives. Not only was Chrystal quick to execute on tasks, the quality of her work was always to the highest degree. I highly recommend Chrystal, she'd be a great addition to any team and would love the opportunity to work with her again in the future. :)

    Emma Brothers, Marketing Programs Leader for Biometrics + Cybersecurity Orgs

ā€œā€¦Iā€™m certain that I will never work with another communications leader like her.ā€

-Erica Corless, Vice President, Brand & Product Marketing | Blueprint Test Prep